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Sony CyberShot DSC-S950

Mark Peters
CES report
Thursday 8th, January 2009
Posted by: Mark Peters

The new CyberShot S950 digital camera from Sony makes unforgettable images beautifully affordable. When real value counts as much as great pictures, the colourful Sony CyberShot S950 puts unbeatable Sony quality within everyone’s reach. Available in a choice of stylish silver, pink or black finishes, the easy-to-use Sony CyberShot S950 is your perfect introduction to the world of beautiful digital images. Image quality stands out, thanks to a generous 10.1 effective megapixel resolution and powerful 4x zoom lens to bring your subject closer. The Sony CyberShot DSC-S950 is equipped with a large 2.7-inch screen for viewing your shots in comfort.

Sony DSC-S950

Sony CyberShot DSC-S950 digital camera
First-time camera users won’t be confused by simple shooting menus and a choice of six easy-to-use Scene Selection modes. There’s also a Easy Shooting mode that simplifies operation while offering helpful on-screen instructions. Originally introduced on high-end CyberShot models, enhanced Face Detection can track up to eight faces in a scene, fine-tuning focus and exposure for beautiful portraits. SteadyShot image stabilisation compensates for camera-shake. In tandem with a special High Sensitivity mode (max. ISO 3200), it’s the key to crisp, beautiful images - especially when you’re shooting indoors or in low light without a tripod.

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Sony Picture Motion Browser software
The Sony DSC-S950 includes Picture Motion Browser 4.0. The latest version of Sony’s image management application simplifies sorting, viewing and searching through photos and video clips stored on your PC’s hard drive. There’s also a wide range of optional accessories available to help you get even more from your CyberShot camera.

Sony DSC-S950 accessories
There have been three new designs of soft carry cases introduced to protect the main unit against scratches and dust. The first a genuine leather case available in four colours (Black, Red, Brown & White) - LCS-CSVA. The second, a pressed leather case in a different design also in four colours (Black, Blue, Green & Pink) - LCS-CSVB and lastly a casual soft carrying case with six colour variations (Black, Green, Silver, Pink, Brown & Blue) - LCS-CSVC.

Sony DSC-S950

Sony CyberShot DSC-S950 specifications
• 10.1 effective megapixels with 4x optical zoom
• SteadyShot for reduced camera shake
• Face Detection for beautiful portraits
• Large 2.7-inch LCD
• Three colour options: silver, pink, black

Sony DSC-S950

Availability of the Sony CyberShot S950
A newly developed GPS unit kit GPS-CS3KA can put geotag data to pictures taken by the Sony CyberShot DSC-S950, these can then be viewed on maps with Google Earth software and uploaded on major web sharing services. The key benefits over the previous model are higher sensitivity, built-in memory card and SD slots and an LCD display for enhanced usage. The Sony CyberShot DSC-S950 is available from February 2009. As soon as a full production sample will be available you can expect a full Sony CyberShot DSC-S950 review from us, including our usual test photos.

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The Consumer Electronics Show, better known as CES, has been held annually for over 40 years now. The first CES took place in New York City in 1967 featuring 200 exhibitors and 17,500 visitors. Since that time, the total show has increased by a factor 10. This year's CES show will again take place in Las Vegas, as usual, where visitors are welcomed from January 7 to January 10. The CES event appears to become more important every year. It is the first major world event where more than 2,200 CEA (Consumer Electronics Association) members are able to display their involvement in relation to development, manufacturing, distribution and integration of consumer electronic products such as audio, photo, video, mobile communication, and accessories. The CES 2010 starts off a brand-new year, offering a peek of what we can expect in the upcoming season regarding new products and services.