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Sony SD cards with wireless Transfer Jet

Dennis Hissink
CES report
Saturday 9th, January 2010
Posted by: Dennis Hissink

Sony is set to bring its special blend of quality, reliability and performance to the memory card market with the launch of a range of SD / SDHC and microSD / microSDHC memory cards. With the Memory Stick product line, Sony also introduces the world's first, high value-added model with the function of close proximity wireless transfer technology Transfer Jet (MS-JX8) aiming at offering new advantage and unique user experience to customers instead of supplying a memory card for recording / storing data. "SxS (S by S) Memory Card" for professional products offers users various benefits which support and enhance features of a host device with its ultra high-speed data-transfer and high reliability.

Sony SD cards with wireless Transfer Jet

Sony SD cards for stable HD video recording
The new cards are the end point of a rigorous program of testing and development designed to create a superior product. The result is exceptionally durable, trustworthy and have a long-life memory. All cards offer the performance necessary to get the very best from sophisticated hardware. Class 4 data transfer speed means stable HD video recording and more than enough speed to cope with the advanced functions of compact digital cameras and high-end camera phones.

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Sony SD memory cards with File rescue software
Sony SD/SDHC and microSD/SDHC memory cards offer customers added value in other ways too. For a start, they will get peace of mind thanks to powerful File Rescue software, available as a simple, free download. This enables quick retrieval of photos, video, or music that were damaged or deleted by mistake. Then there’s x-Pict Story, also available as a free download, which lets you combine your choice of music with your pictures to create outstanding slideshows. The software is so easy to use everyone in the family can join in, and a slideshow-sharing function ideal for uploading to video sharing service like YouTube means no-one need miss out on the fun.

Sony SD cards with wireless Transfer Jet

Sony SD card price & availability
Both File Rescue and x-Pict Story are also available as free downloads for Sony Memory Stick customers. The Sony SD memory card range includes:
• 2GB, 4GB, 8GB, 16GB and 32GB models, while the microSD/microSDHC line-up offers a choice of 2GB, 4GB and 8GB capacities (SD Adapter included as standard)
• All cards are ultra-resistant to shock and withstand temperature from -25C to 85C
• Easy-recycle packaging features less plastic and reduced weight and volume
• Sony SD memory cards will go on sale in February 2010.

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The Consumer Electronics Show, better known as CES, has been held annually for over 40 years now. The first CES took place in New York City in 1967 featuring 200 exhibitors and 17,500 visitors. Since that time, the total show has increased by a factor 10. This year's CES show will again take place in Las Vegas, as usual, where visitors are welcomed from January 7 to January 10. The CES event appears to become more important every year. It is the first major world event where more than 2,200 CEA (Consumer Electronics Association) members are able to display their involvement in relation to development, manufacturing, distribution and integration of consumer electronic products such as audio, photo, video, mobile communication, and accessories. The CES 2010 starts off a brand-new year, offering a peek of what we can expect in the upcoming season regarding new products and services.