PNY custom imprinted USB flash device - CES 2006 - LetsGoDigital
CES 2006
Consumer Electronics
CES 2006 - LetsGoDigital Report
PNY custom imprinted USB flash device
Keeping pace with the growing, multi-billion-dollar promotional products industry, PNY Technologies, Inc. announced today at CES that it has expanded its Build-To-Order (BTO) program to include several, new custom-imprinted USB flash-based devices including MP3 players, a solar calculator and credit card style USB flash drive. According to Promotional Products Association International (PPAI), the promotional products industry is a $17.3 billion business. The latest additions to PNY's BTO program target businesses and incentive/advertising specialty markets that desire a custom-imprinted device to promote a company, organization, product, service, special achievement or event.
PNY custom imprinted USB flash device
PNY USB flash drives - "In response to increasing demand for brand-building alternatives to disposable ad specialty items, custom-imprinted USB flash-drive based products from PNY are ideal for making a long-lasting impression with colleagues, customers and employees," said Tony Gomez, vice president sales and marketing for PNY Technologies, Inc. "The advantage of PNY USB flash drives as business gifts and premium items is that they have a practical use versus other promotional products, in addition to being effective advertising and branding tools. Research has shown that recipients retain and reuse functional gifts, so the advertiser benefits from repeat brand exposure."
Build-To-Order program - PNY Technologies' BTO program provides professionals with a memorable, brand-building alternative to traditional ad specialty items that often are not retained. Launched in 2004, the program was designed to facilitate the customers' purchase by providing the freedom to select, customize and place bulk orders for USB flash drives. As an added benefit, PNY also offers to upload customer-supplied information, such as presentations, images, collateral and more, onto each USB flash drive prior to shipment.
BTO flash drives - Produced and imprinted at PNY's manufacturing facility in the U.S., each BTO device is compact, lightweight and highly portable to suit a variety of professions, personalities and lifestyles. Selections are available in a variety of styles, colors and capacities and can be made from the following BTO flash drives.
Viceroy USB flash drive - PNY Viceroy USB 2.0 Flash Drive and Pen features a stylish ballpoint pen and integrated USB 2.0 flash drive in one. Available in 128MB to 512MB capacities, it can be imprinted with up to four colors on either side of the pen cap. Available in marbleized blue or black barrel, the drive includes a standard pen refill and is backward compatible with 1.1 USB systems. Gift boxes are available upon request.
Gregory USB flash drive - PNY Gregory USB 2.0 Flash Drive easily fits in a wallet because of its ultra thin design. It's available in 128MB to 2GB capacities and includes an integrated USB cable and connector. The drive features a LED activity-indicator light and large imprint area to promote branding on either side.
Lawrence USB flash drive - PNY Lawrence USB 2.0 Flash Drive with Calculator is ultra thin, even with a built-in solar powered calculator. Available in black, this multi-functional device features a large imprint area to promote your brand and easily fits into a wallet. Features include two-sided imprinting; no external power required; eight digit display; 128MB to 2GB capacities; integrated USB cable and connector; and a LED activity-indicator light.
Tribeca Digital Audio Player - PNY Tribeca Digital Audio Player is a multi-function digital audio player, USB 2.0 flash drive, and voice recorder in one. Expandable memory via SD card, the device operates on a single AAA battery. Recipients of this unique business gift can enjoy up to 15 hours of digital music and view your logo. Color: white; Size: 69x20x40mm; 128MB to 1 GB; FM tuner.
Soho Digital Audio Player - PNY Soho Digital Audio Player is a multi-function digital audio player, USB 2.0 flash drive and voice recorder in one. Operating on a single AAA battery, recipients of this unique business gift can enjoy up to 15 hours of digital music and view your logo. Color: white with orange, green blue or black, red; Size 92x32x18 mm; 128MB to 1GB; FM tuner.
Standard BTO USB flash drive - PNY Standard BTO USB 2.0 Flash Drives come in four unique styles and a variety of colors. Available in 128MB to 1GB capacities, the drives can be imprinted with up to four colors on either side. They are backward-compatible with 1.1 USB systems and are boxed with a lanyard and mini key ring. PNY USB Flash Drives are compatible with most PC/MAC laptops, desktops and PDAs. The USB 2.0 flash drives range in capacities from 128MB to 2GB (late in Q1) and include a one year warranty and toll-free technical support.
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Learn about next season trends
The CES is the world's first event of the year. Meet the top keynote speakers live at the show. Share their ideas and get a look at the 2006 line-up. Expect to get the first facts and thoughts directly from the show floor. At 2006 International CES the digital imaging industry will warm up for the 2006 season. CES will kick off, the PMA 2006 will follow in February. Brands will come up with their new line of digital SLR cameras, digital compact cameras, digital video cameras, flash memory products, and multimedia solutions.
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