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Sony Rolly

Mark Peters
CES report
Tuesday 8th, January 2008
Posted by: Mark Peters

Taking center stage here at the Consumer Electronics show Sony unveiled the Rolly entertainment player. Spawned from the Sony portable audio technology and artificial intelligence, along with the company’s design and entertainment legacy, this palm-sized, egg-shaped device provides a unique combination of music, motion and fun. “The Sony Rolly is the latest example of Sony’s expertise in entertainment and technology,” said Steve Haber, senior vice president of the Digital Imaging and Audio Division at Sony Electronics. “This isn’t just another gadget; the Rolly is a sophisticated piece of entertainment technology.” The Sony Rolly device will be available this spring, price is not mentioned by Sony.

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Sony Rolly
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The Consumer Electronics Show, better known as CES, has been held annually for over 40 years now. The first CES took place in New York City in 1967 featuring 200 exhibitors and 17,500 visitors. Since that time, the total show has increased by a factor 10. This year's CES show will again take place in Las Vegas, as usual, where visitors are welcomed from January 7 to January 10. The CES event appears to become more important every year. It is the first major world event where more than 2,200 CEA (Consumer Electronics Association) members are able to display their involvement in relation to development, manufacturing, distribution and integration of consumer electronic products such as audio, photo, video, mobile communication, and accessories. The CES 2010 starts off a brand-new year, offering a peek of what we can expect in the upcoming season regarding new products and services.